True digital transformation in the public sector requires connecting the citizen's initial click directly to the back-office ledger. Acquiring this leading engagement platform allows ADVT to deliver that exact loop, combining safe AI deployment, intuitive self-service interfaces with the deep automation required by modern civil infrastructure.
Strategic Acquisition Rationale:
Goss was strategically acquired to deliver the comprehensive front-end digital transformation layer for ADVT's public sector strategy. This platform gives civil organisations total control over their web presence and online services. By combining this interface with our back-office finance and AI platforms, ADVT offers an end-to-end, friction-free civic platform that connects citizen self-service directly to automated administrative systems.
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Empowering Civil Infrastructure with Digital Self-Serve
Designed to meet the evolving expectations of modern communities, ADVT’s online citizen engagement platform for the public sector enables local authorities and government bodies to execute comprehensive digital transformations. The platform provides a highly scalable, secure, and flexible cloud environment. This allows public sector organisations to migrate traditional, manual, and phone-based public interactions into a sleek, 24/7 digital self-serve ecosystem.
Citizens can seamlessly access critical public services, submit detailed applications, report local issues, book facilities, and manage their personal accounts from any device at any time. By providing an intuitive and accessible online interface, public bodies drastically reduce the strain on physical call centres and front-desk administrative staff. This shift to digital self-serve directly addresses the public sector’s dual mandate: delivering a superior civic experience while aggressively lowering localised operational costs.
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Low-Code Agility and Complete Case Management
At the core of this online citizen engagement platform is an exceptionally powerful suite of low-code form builders, content management tools, and workflow automation components. Public sector IT and operational teams no longer need to endure long, expensive development cycles to launch new digital services. Using the platform’s visual, drag-and-drop architecture, organisations can design, test, and deploy secure, fully compliant civic service forms and portals in a matter of days.
Beyond the front-end user interface, the platform features an advanced, built-in case management engine. When a citizen submits a request or an application through the self-serve portal, the software automatically creates a secure digital case file. It instantly applies localised business rules, determines priority levels, and routes the case through the appropriate internal approval workflows. This end-to-end visibility ensures that no citizen request is lost, communication remains transparent, and statutory service level agreements are consistently met.
Enhancing Civic Services through Group AI and Finance Integration
As a core component of our unified software group, this engagement platform does not operate in isolation. It acts as the intelligent digital storefront that funnels critical civic data directly into our group-wide AI processing and financial systems. When a citizen uploads documentation or submits a complex application via the self-serve portal, our integrated intelligent document processing engine immediately reads and verifies the data behind the scenes.
Concurrently, if the civic interaction requires a transactional payment - such as local taxation, licensing fees, or service bookings - the platform interfaces natively with our public sector finance software. This ensures that the transaction is instantly validated, reconciled against corporate ledgers, and allocated to the correct municipal budget without any manual data entry. By binding front-end citizen engagement to an AI-powered back office, we help local authorities deliver truly modern, straight-through digital public services.
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